Why AIA is betting on the metaverse with a Roblox game to help it reach a younger audience, Analysis

The insurance company's Roblox game ‘AIA Arena’ is all about health, energy and community, with an aim to engage a younger audience in a way that is core to its purpose, not commerce.

How Roblox is bringing AI to the metaverse

Why Roblox Is the Metaverse Stock to Buy - TheStreet

Chun Yu Louie 雷振宇 on LinkedIn: Why AIA is betting on the metaverse with a Roblox game to help it reach a…

When It Comes To Marketing In The Metaverse, Awareness Matters Most

Roblox accused of allowing gambling sites to target minors, News

Marketing in the metaverse: The biggest opportunities for brands, Advertising

Prashant Agarwal on LinkedIn: Why AIA is betting on the metaverse with a Roblox game to help it reach a…

Rose Luk on LinkedIn: Why AIA is betting on the metaverse with a Roblox game to help it reach a…

Analyst expresses scepticism over Roblox's metaverse vision

Nitin Malhotra on LinkedIn: Why AIA is betting on the metaverse with a Roblox game to help it reach a…

Nitin Malhotra on LinkedIn: Why AIA is betting on the metaverse with a Roblox game to help it reach a…

Making money in the metaverse: Inside the new digital side-hustle